:root {
  --bg: #0c0c0e;
  --surface: #141418;
  --surface-alt: #1c1c22;
  --text: #f0eee9;
  --text-muted: #8a8890;
  --accent: #FF6B2C;
  --accent-dim: rgba(255, 107, 44, 0.12);
  --border: rgba(240, 238, 233, 0.08);
  --success: #3dd97a;
}

* { box-sizing: border-box; margin: 0; padding: 0; }

html { scroll-behavior: smooth; }

body {
  font-family: 'DM Sans', sans-serif;
  background: var(--bg);
  color: var(--text);
  line-height: 1.6;
  font-size: 16px;
  -webkit-font-smoothing: antialiased;
}

::-webkit-scrollbar { width: 5px; }
::-webkit-scrollbar-track { background: var(--bg); }
::-webkit-scrollbar-thumb { background: var(--accent); border-radius: 3px; }

/* ── Header ── */
.site-header {
  position: sticky;
  top: 0;
  z-index: 100;
  padding: 20px 0;
  background: rgba(12, 12, 14, 0.88);
  backdrop-filter: blur(18px);
  -webkit-backdrop-filter: blur(18px);
  border-bottom: 1px solid var(--border);
}
.header-inner {
  max-width: 1200px;
  margin: 0 auto;
  padding: 0 40px;
  display: flex;
  align-items: center;
  justify-content: space-between;
}
.logo {
  font-family: 'Bebas Neue', sans-serif;
  font-size: 28px;
  letter-spacing: 2px;
  color: var(--text);
  text-decoration: none;
}
.logo span { color: var(--accent); }
nav { display: flex; gap: 40px; }
nav a {
  color: var(--text-muted);
  text-decoration: none;
  font-size: 14px;
  font-weight: 500;
  letter-spacing: 0.5px;
  transition: color 0.2s;
}
nav a:hover { color: var(--text); }

/* ── Hero ── */
.hero {
  min-height: calc(100vh - 80px);
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding: 100px 40px 80px;
  max-width: 1200px;
  margin: 0 auto;
  position: relative;
}
.hero::before {
  content: '';
  position: absolute;
  top: -80px;
  left: -40px;
  right: -40px;
  height: 1px;
  background: linear-gradient(90deg, transparent, var(--accent), transparent);
  opacity: 0.3;
}
.hero-kicker {
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 3px;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 32px;
}
.hero-headline {
  font-family: 'Bebas Neue', sans-serif;
  font-size: clamp(52px, 8vw, 108px);
  line-height: 0.95;
  letter-spacing: 1px;
  color: var(--text);
  margin-bottom: 36px;
}
.hero-sub {
  font-size: 18px;
  color: var(--text-muted);
  max-width: 560px;
  line-height: 1.7;
  margin-bottom: 28px;
  font-weight: 300;
}
.hero-cta {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  background: var(--accent);
  color: #fff;
  text-decoration: none;
  font-size: 15px;
  font-weight: 600;
  letter-spacing: 0.5px;
  padding: 16px 36px;
  border-radius: 8px;
  margin-bottom: 72px;
  width: fit-content;
  transition: background 0.2s, transform 0.15s;
  box-shadow: 0 0 0 0 rgba(255, 107, 44, 0);
}
.hero-cta:hover {
  background: #e55a1f;
  transform: translateY(-1px);
  box-shadow: 0 8px 24px rgba(255, 107, 44, 0.35);
}
.hero-cta:active {
  transform: translateY(0);
}
.stat-row {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  border: 1px solid var(--border);
  border-radius: 16px;
  overflow: hidden;
  max-width: 860px;
}
.stat {
  padding: 32px 36px;
  border-right: 1px solid var(--border);
  display: flex;
  flex-direction: column;
  gap: 6px;
}
.stat:last-child { border-right: none; }
.stat-value {
  font-family: 'Bebas Neue', sans-serif;
  font-size: 48px;
  color: var(--accent);
  line-height: 1;
  letter-spacing: 1px;
}
.stat-label {
  font-size: 11px;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--text-muted);
  font-weight: 500;
}

/* ── Features ── */
.features { padding: 120px 40px; max-width: 1200px; margin: 0 auto; }
.section-header { margin-bottom: 72px; }
.section-eyebrow {
  font-size: 11px;
  letter-spacing: 3px;
  text-transform: uppercase;
  color: var(--accent);
  font-weight: 600;
  margin-bottom: 16px;
}
.section-title {
  font-family: 'Bebas Neue', sans-serif;
  font-size: clamp(40px, 5vw, 64px);
  line-height: 1;
  letter-spacing: 1px;
  margin-bottom: 20px;
}
.section-body {
  color: var(--text-muted);
  font-size: 17px;
  max-width: 540px;
  font-weight: 300;
  line-height: 1.7;
}
.feature-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--border);
  border: 1px solid var(--border);
  border-radius: 16px;
  overflow: hidden;
}
.feature-card {
  background: var(--bg);
  padding: 44px 40px;
  display: flex;
  flex-direction: column;
  gap: 14px;
  transition: background 0.3s;
}
.feature-card:hover { background: var(--surface); }
.layer-tag {
  font-size: 10px;
  letter-spacing: 2px;
  text-transform: uppercase;
  font-weight: 600;
  padding: 5px 10px;
  border-radius: 4px;
  width: fit-content;
}
.layer-tag.acquisition { background: rgba(255, 107, 44, 0.15); color: #FF9B6A; }
.layer-tag.conversion { background: rgba(61, 217, 122, 0.12); color: #3dd97a; }
.layer-tag.retention { background: rgba(120, 100, 255, 0.15); color: #A898FF; }
.feature-number {
  font-family: 'Bebas Neue', sans-serif;
  font-size: 14px;
  letter-spacing: 2px;
  color: var(--text-muted);
}
.feature-card h3 {
  font-family: 'Bebas Neue', sans-serif;
  font-size: 28px;
  letter-spacing: 1px;
}
.feature-card p {
  font-size: 14px;
  color: var(--text-muted);
  line-height: 1.6;
  font-weight: 300;
  flex: 1;
}
.feature-tags {
  display: flex;
  flex-wrap: wrap;
  gap: 6px;
  margin-top: 8px;
}
.feature-tags span {
  font-size: 11px;
  padding: 4px 10px;
  border: 1px solid var(--border);
  border-radius: 20px;
  color: var(--text-muted);
  font-weight: 500;
  letter-spacing: 0.5px;
}

/* ── Pricing ── */
.pricing { padding: 120px 40px; max-width: 1200px; margin: 0 auto; }
.pricing-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
}
.pricing-card {
  background: var(--surface);
  border: 1px solid var(--border);
  border-radius: 16px;
  padding: 48px 40px;
  position: relative;
  transition: border-color 0.3s;
}
.pricing-card:hover { border-color: rgba(255,107,44,0.3); }
.pricing-card.featured {
  background: var(--surface-alt);
  border-color: var(--accent);
}
.pricing-badge {
  position: absolute;
  top: -14px;
  left: 40px;
  background: var(--accent);
  color: #fff;
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 1px;
  padding: 5px 14px;
  border-radius: 20px;
  text-transform: uppercase;
}
.pricing-header { margin-bottom: 28px; }
.pricing-header h3 {
  font-family: 'Bebas Neue', sans-serif;
  font-size: 32px;
  letter-spacing: 1px;
  margin-bottom: 6px;
}
.pricing-target {
  font-size: 12px;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  color: var(--text-muted);
  font-weight: 500;
}
.pricing-price {
  font-family: 'Bebas Neue', sans-serif;
  font-size: 56px;
  letter-spacing: 1px;
  color: var(--accent);
  margin-bottom: 8px;
}
.pricing-price span { font-size: 20px; color: var(--text-muted); }
.pricing-desc {
  font-size: 14px;
  color: var(--text-muted);
  font-weight: 300;
  margin-bottom: 32px;
  line-height: 1.6;
}
.pricing-features {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 14px;
}
.pricing-features li {
  font-size: 14px;
  color: var(--text-muted);
  padding-left: 24px;
  position: relative;
  font-weight: 400;
}
.pricing-features li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 7px;
  width: 8px;
  height: 8px;
  background: var(--accent);
  border-radius: 2px;
}

/* ── Results ── */
.results { padding: 120px 40px; max-width: 1200px; margin: 0 auto; }
.results-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 20px;
}
.result-card {
  background: var(--surface);
  border: 1px solid var(--border);
  border-radius: 16px;
  padding: 48px;
  transition: border-color 0.3s;
}
.result-card:hover { border-color: rgba(255,107,44,0.3); }
.result-metric {
  font-family: 'Bebas Neue', sans-serif;
  font-size: 72px;
  color: var(--accent);
  letter-spacing: 1px;
  line-height: 1;
  margin-bottom: 6px;
}
.result-revenue {
  font-size: 13px;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--text-muted);
  font-weight: 500;
  margin-bottom: 28px;
}
.result-detail strong {
  display: block;
  font-size: 12px;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--accent);
  font-weight: 600;
  margin-bottom: 12px;
}
.result-detail p {
  font-size: 14px;
  color: var(--text-muted);
  line-height: 1.6;
  font-weight: 300;
  margin-bottom: 20px;
  font-style: italic;
}
.result-role {
  font-size: 12px;
  color: var(--text-muted);
  font-weight: 500;
  letter-spacing: 0.5px;
}

/* ── Closing ── */
.closing {
  background: var(--surface);
  border-top: 1px solid var(--border);
  border-bottom: 1px solid var(--border);
  padding: 120px 40px;
  text-align: center;
}
.closing-inner { max-width: 760px; margin: 0 auto; }
.closing-statement {
  font-family: 'Bebas Neue', sans-serif;
  font-size: clamp(32px, 4vw, 52px);
  line-height: 1.1;
  letter-spacing: 1px;
  margin-bottom: 24px;
}
.closing-sub {
  font-size: 16px;
  color: var(--text-muted);
  font-weight: 300;
  line-height: 1.7;
}

/* ── Footer ── */
.site-footer { padding: 80px 40px; }
.footer-inner {
  max-width: 1200px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 16px;
  text-align: center;
}
.footer-logo {
  font-family: 'Bebas Neue', sans-serif;
  font-size: 36px;
  letter-spacing: 3px;
  color: var(--text);
}
.footer-logo span { color: var(--accent); }
.footer-tagline {
  font-size: 15px;
  color: var(--text-muted);
  font-weight: 300;
}
.footer-meta {
  font-size: 13px;
  color: var(--text-muted);
  padding-top: 24px;
  border-top: 1px solid var(--border);
  width: 100%;
  text-align: center;
}
.footer-meta strong { color: var(--text); }

/* ── Responsive ── */
@media (max-width: 900px) {
  .header-inner { padding: 0 24px; }
  nav { display: none; }
  .hero { padding: 80px 24px 60px; }
  .hero-headline { font-size: clamp(40px, 10vw, 64px); }
  .stat-row { grid-template-columns: repeat(2, 1fr); }
  .stat:nth-child(2) { border-right: none; }
  .stat:nth-child(3) { border-right: 1px solid var(--border); }
  .features, .pricing, .results, .closing { padding: 80px 24px; }
  .feature-grid { grid-template-columns: 1fr; }
  .pricing-grid { grid-template-columns: 1fr; }
  .results-grid { grid-template-columns: 1fr; }
}

@media (max-width: 480px) {
  .stat-row { grid-template-columns: 1fr; }
  .stat { border-right: none; border-bottom: 1px solid var(--border); }
  .stat:last-child { border-bottom: none; }
  .stat-value { font-size: 36px; }
  .result-metric { font-size: 48px; }
}